新型冠状病毒时代的营销
新冠肺炎大流行对企业产生了前所未有的影响,因此很多企业不得不重新考虑营销战略。 然而，尽管目前形势严峻，企业仍然有办法在这段时间里创造成功的营销活动。
在创建竞选活动时，最需要考虑的因素是了解你的受众以及他们目前的感受。 这意味着企业需要对人们在这段时间里面临的问题保持敏感，同时提供有用的相关内容，以帮助他们。
掌握有关新冠肺炎的最新消息和事态发展也是核心要素。 这将有助于确保所创建的任何运动或材料是及时和相关的。 此外，企业应该始终确保他们的消息准确、诚实和适合当前时代。
最后，对于公司来说，利用现在可用的数字营销选择是很重要的。 利用脸书、推特、Instagram等社交媒体平台,可以成为接触潜在顾客并建立关系的好方法。 此外，在线广告是另一个很好的方法来接触新客户，同时保持低成本。
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